Plastic Free July is a global movement that was developed over 10 years ago, with the aim for people to reduce their dependence on plastic, and in 2021 an estimated 140 million people in 190 countries took part to reduce their plastic usage. This means that globally, those who took part “reduced 2.1 billion tonnes of waste and recycling including 300 million kgs of plastic consumption” (ref)
We’ve done a bit of research of our own, and after whipping out the calculator we’ve summed that by switching to Pit Putty natural deodorant, customers can save on average 912 plastic deodorant bottles from going to waste over a lifetime, which is the weight equivalent of a Giant Panda!
We want to help you boost your sales of Pit Putty throughout Plastic Free July, and help you encourage customers to make this switch last a lifetime, in just 3 easy steps!
Plastic Free July Order Discount
We’re suggesting a 20% in store discount off any Pit Putty products throughout July - a great enticement for those who haven’t tried the product, and a treat for those who already love it! According to a survey from RetailMeNot, 80% of customers said “they feel encouraged to make a first-time purchase with a brand that is new to them if they found an offer or discount” - perfect! (ref)
To help you pass along this super saving, we’re offering up to 25% off your next Pit Putty order, when placed before 15th July!
Promote In Store
What good is a discount without the in store promotion? We’ve created an eyecatching poster for you to include on your points of sale in your store, which we will add to every order made until the 15th July.
Display in your window and in your store to attract customers, but why not also photograph the poster in store near your Pit Putty display and share it on social media, encouraging customers to visit your shop and take advantage of this amazing discount!
Pick Pit Putty Minis!
Our Mini Sticks and Mini Tins are perfect for customers who are just tip toeing into the world of natural deodorant. Maybe they don’t want to commit to a scent or an application method just yet, and our minis give them the opportunity to try it all!
At only £2.99 RRP, they offer the customer the opportunity to give Pit Putty a go, relatively risk free, and when they fall in love with the product, they’ll come straight back to your store to purchase a full sized product!
